Service: Weekly Creative Retainer
Margarita Margarita
Ongoing Creative Support
Our weekly retainer with Margarita Margarita supports the evolution of the brand from a dated mix label into a confident, sun-drenched lifestyle brand. Led by Chris Clark, the vision was to reposition Margarita Margarita as cheeky-luxe and culturally recognisable. Less product-heavy. More golden hour energy.
Together, we developed a Coastal Cowgirl direction that blends effortless glam with desert disco, building a brand that feels iconic from shelf to scroll.
What we’ve worked on
Full brand identity suite
Colour palette + typography system
Custom logo suite and icon system
Packaging redesign
Bottle labels + shelf talkers
Bottle neck cards
Custom vehicle wrap
Website iconography
Sales deck design
Meta ad creative
EDM design in Klaviyo
Merch development
Margarita Margarita Socials
Packaging Design Bottle Labels
Vehicle Wrap
Bottle Labels
Project Feature:
The Signature Mermaid Shirt
As Margarita Margarita evolved into a lifestyle-led brand, merchandise became a natural extension of the identity. The goal was to create a hero piece that felt wearable, collectable and unmistakably Margarita Margarita. The Signature Mermaid tee launched as part of Margarita Margarita Leisure, designed to feel relaxed, sunlit and effortlessly cool. More than merch, it was a brand amplifier. The drop sold out across multiple runs and established Margarita Margarita as more than a drink mix. A brand with culture and community.
What we’ve worked on
Concept development for Margarita Margarita Leisure
Signature Mermaid artwork
Apparel design + production artwork
Tote and cap variations
Social launch campaign assets
EDM launch design
Campaign rollout creative
The Signature Mermaid T-Shirt
The Signature Mermaid T-Shirt